With pride and honor at her side: Our sponsorship for Dilara Yücel

On April 20, 2024, we had the great honor of welcoming the Turkish professional boxer Dilara Yücelknown as "She Wolf"to sponsor her fight. She stepped into the ring with courage, discipline and an unwavering will - and proved once again what it means, struggling with Turkish pride and honor.

Dilara not only defeated her opponent, but also showed many young people how far you can go with passion and hard work. Her victory was more than just a sporting success - it was a symbol of perseverance, pride in one's roots and belief in oneself.

We were proud to support such an exceptional athletewhich not only stands for sporting success, but also for values that are important to us: Respect, determination and cultural identity.

With our sponsorship, we wanted to set an example - for the promotion of young talent with attitude, background and heart.
Because we believe: True success is created where strength meets character.

 Dilara Yücel was - and remains - a role model for many.